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Real Time Bidding or RTB efficiently uses demographic data to target ads at customers, that too at the exact same time when they might find it to be useful. AllWPSEO provides effective RTB solutions so that you get more value for money.
Real Time Bidding is basically an online advertisement method which allows you to show ad to an individual customer who might find it useful thereby increasing the chances of conversion into sales. For example, let us say you own a mobile store in Sydney. A person goes online and looks for the specifications of a particular mobile. Now you can put an ad of your mobile store on the page that he is viewing. This increases your chances of attracting the visitor to your site.
You can also use RTB to retarget your customers. Suppose a customer goes to your website and sees a particular product but leaves the site without buying it. Now with RTB at your disposal, you can put your ads in whichever page he visits to attract him back.
Real Time Bidding makes online advertising incredibly efficient. Unlike traditional modes of online advertising like PPC, RTB allows you to identify individual customers and serve ads to them. The service is also considerably cheaper than other modes of advertisement. You only pay for the ads that would be shown to the customer who is most likely to be interested in your products. So if you are looking for high return on investment (ROI) then RTB is definitely the way to go!
There are only a few companies in Australia that offer RTB services. We are perhaps the only company in Australia who can claim to have a vast amount of expertise in RTB. At AllWPSEO, we offer a full range of RTB services that will help your business get the most of this new and exciting online marketing strategy.
To discover how you can utilise the power of Real Time Bidding, just feel free to contact us. We would more than happy to talk to you!
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