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SEO – What does it mean for Your Business?

Today, more than a billion searches are made on popular search engines looking for local businesses. SEO makes it easier for such customers to find your business online. Most of the times, people would not search by your company name, they would use generic phrase, usually the product or service that they desire (e.g. Plumber Sydney) Now in such cases, if your customers don’t find your business, they would probably find your competitor online. Now, you won’t want that, now, would you? This is where SEO comes to your rescue! SEO ensures that even if your customers which such generic phrases (called ‘keywords’), they find your business not your competitors.